As the Chief Marketing Officer at Greystone, Alyssa is responsible for creating and accelerating the company’s marketing strategy and brand recognition. Day to day she is focused on realizing the corporate objective to be the preeminent commercial real estate capital solutions provider by creating marketing programs and thought leadership which promote Greystone’s unmatched expertise in debt, equity, investment sales and loan servicing.
Previously, Alyssa was a senior marketing executive at Goldman Sachs, a leading global investment banking, securities and investment management firm. During her almost two decades at the firm, Alyssa served as a resourceful, analytical, and driven leader who successfully executed global strategic integrated marketing programs as well as developed media content and corporate-communications initiatives across the asset management and ultra-high net worth divisions.
Throughout her career, Alyssa can be credited with proven leadership, entrepreneurial, and team-building skills in designing and executing successful strategies to grow and retain revenue and profits. Alyssa is recognized for her strong leadership and management, client-focused relationship development and communication skills. In addition to her undergraduate degree from Georgetown University, Alyssa also holds an MBA from New York University with an emphasis in Finance and Marketing.