Our Culture

Our Values

At Greystone, our four cultural values guide us on how we work together as a team, connect with our customers, and engage with our community. These standards, and the behaviors that uphold them – were selected and developed by our employees, for our employees.
Below is how we define them.

Integrity

Integrity

Possessing and steadfastly adhere to high moral principles and professional standards.

As Greystone employees, we pledge to:

  • Be trustworthy, honest, and fair
  • Keep our commitments
  • Take ownership of mistakes and learn from them, addressing issues and conflicts directly
  • Seek what is best for Greystone, rather than best for me
  • Safeguard our brand and corporate reputation
  • Promote transparent and proactive communication

Excellence

Excellence

Being outstanding and extraordinary through responsibility, commitment, and professionalism.

As Greystone employees, we pledge to:

  • Be committed to delivering the highest quality work product
  • Present yourself in a professional manner: prompt, reliable, and engaged
  • Embrace responsibility, hold ourselves accountable, and seek out new challenges
  • Intentionally look for improvements and the realization of their implementation
  • Be tenacious in completing projects and goals
  • Deliver content and work product that is unmatched by the competition

Entrepreneurship

Entrepreneurship

Embedding creativity with ground-breaking and unrelenting drive.

As Greystone employees, we pledge to:

  • Act like an owner and empower others to do the same
  • Be bold, adaptable, and idea driven
  • Take measured risks and challenge the status quo
  • Be egoless when searching for the best ideas and relish constructive feedback
  • Encourage the freedom to innovate and create
  • Explore ways to turn challenges into opportunities

Caring

Caring

Interested in or concerned about the wellbeing of others through respect, communication, and inclusion.

As Greystone employees, we pledge to:

  • Treat people with respect and kindness
  • Strive to support colleagues and positively impact people’s lives
  • Honor one another through empowerment and recognition
  • Actively listen, keep and open mind, challenge stereotypes, and stay curious
  • Mentor others: foster their development, lead by example, and give constructive feedback when appropriate
  • Anticipate client needs to build lasting relationships
The Origination of Our Culture

Our corporate culture mirrors my family's values: respect, dignity, and kindness. Raised by parents who emphasized helping others, I founded Greystone to extend this ethos. We aim to support one another, excel, and spread kindness. Together, we learn and grow each day - challenging each other to strive for excellence - all while having fun and knowing that our efforts and successes will lead to even more kind deeds in the future.

Steve Rosenberg
FOUNDER & EXECUTIVE CHAIRMAN